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XP investimentos.
Brand Positioning + Brand Design

Conceptualization and prototyping project for the first version of the XP Investimentos credit card, one of the largest and most innovative companies in Brazil. The project, developed in partnership with the XP creative team, brings the sophistication and modernity of the Black category and transparency applied to the brand, which reveals the company's commitment and reinforces the purpose of transforming the life of the investor

  • Brand Positioning
  • Brand Design